“Morrison Creed Presentations
We were regularly getting the invites which made us aware that they were on but it wasn’t until the presentation on xero came up, that we thought it would be valuable. There is quite a bombardment of courses from other companies and we felt like we were too busy to go to them all. However, once we went to the xero one we were hooked! The presentations are informative but in a relaxed manner so I felt very comfortable asking questions. Just knowing one or two new things in xero meant saving a lot of time and understanding the system so much better . The presenters are all so knowledgeable and really know what they are talking about but they don’t talk down to you. The times the courses are run is perfect for us as small business owners. The presentations are short and to the point which means all time spent there is worthwhile.
There is no “hard sell” for any specific products but more informative options allowing people to choose for themselves. Personally I like the fact that it’s so welcoming and you can go in for 10 minutes beforehand and have a wine/beer and network with other companies. This is a luxury in a small business to have time “out”. We now look at the schedule to see which presentations will suit us and book it in. I have found that many people who need courses like this say they are too busy to attend. Once the foot is in the door then they would see the true value in it. Accountants always seemed to be someone you saw once a year and who spoke in a different language. I think it is a great marketing decision to connect customers and keep them loyal. (it has worked for us!) This helps to build a stronger relationship with Morrison Creed.